We at ActionBooth are really great at ice breaking at events. People take lots of pictures, see what they have just done, walk away with smiles and then come back with friends to share the experience. Why is it so different when we are at a networking event? We are still the same cool company that provides the same instant photo gratification experience, all the gear we bring is the same as well.
Networking events have always been a great way to meet new people. They are also a sweet way to see new businesses and try out new products, but there is always something about them that holds people back from fully being able to go out and talk to just anyone without having any worries of holding up a personal facade. We noticed that most people who are at networking events are trying to impress someone they may not know yet. With that mentality, a lot of the personality someone could possibly show gets held back. Sure, one might be able to label this "professionalism", but hot dang does it make a person boring!
So here we are, thinking of a backwards way of doing things again. If people are going to put up a facade, we want to encourage everyone to put forth their best. If you want to introduce yourself as an international man of mystery, or some amazing rockstar that you probably never heard of… be our guest. Have your personality shine through, and if you meet someone just as interesting, our project is a success.
We'll see what happens. Hope to see you there.